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Adidas in action, although this action fast enough. According to CCTV related personnel revealed in mid-June, as long squirrel tail General Li Ning company logo, have disappeared from the CCTV Olympic Channel host clothing, a period of approximately three months. these three months, happens to be the Beijing Olympic Games sprint July, August and the Paralympics held in September held time, a "Li Ning labeled" the greatest marketing value of three months. On the other hand, it has more than 20 branch Chinese national team apparel sponsor Nike right suddenly found a state system called Beijing Century Sporting Goods Quality Certification Center (abbreviation of NSCC) certification of Mork Aires sword, hanging from under his head. After this only through the relevant certification by the relevant departments of the State Sports General Administration jointly funded the establishment of the company, to be eligible to become China's national sports teams of each sponsor. Adidas, Nike, Li Ning ???????? (Olympic resources), or two birds with one stone, Adidas, Li Ning, while playing, while hit Nike? We do not know the story behind. But what is certain is that: With the approach of August 8 Beijing Olympics dates, sponsor equity Adidas is constantly releasing an unprecedented power. Anti hidden marketing: Adidas undervalued "ambition" Li Ning mark hanging CCTV Olympic Channel, the industry has been seen as this Chinese mainland's largest sporting goods company's Olympic marketing wonderful forward. the end of 2006, determined to win because bids unbeatable Adidas, Li Ning, missed the final Beijing 2008 Partners. As Adidas said "double giant" Nike does not seem keen on the official Olympic sponsors identity, they even chose to withdraw sponsorship rights to compete in the Li Ning Company. However, it retains 14 world champion Chinese gymnast Li Ning record, the founder of Li Ning company also has a strong network of resources in the domestic sports circles. Soon, Li Ning, the company held a press conference to announce that beginning in 2007, until 2008, Li Ning, the company will sponsor the CCTV Sports Channel (New Year's Day in 2008 to the Olympic Channel) moderator and photographed reporters clothing. Li Ning's "non-sponsor" Raiders thus opened the curtain. Since then, a number of investigation reports show that since 2007, Li Ning brand by consumers as the official sponsor of the Olympic rankings, often ranking survey forefront. In sharp contrast, even though Adidas is the official sponsor, but its marketing has always been considered a lack of intensity: the sponsorship resources, although there are Chinese women's volleyball team and the Chinese football team, may Nike has more than 20 branch Chinese the national team clothing sponsorship, Li Ning gymnastics, table tennis team, shooting team and the Chinese diving team gold medal four large; the spokesperson, Adidas pushing Hu Jia, could not even win Cheap jordans online air jordan 11 blackout for sale an Olympic candidature national diving team; As for communication with the media, think German consistent way of thinking and style of doing things, is enough to understand the media for interviews for this Beijing 2008 partners how headache. However, Adidas has never made secret of his ambitions. The Group Chairman Herbert? Heiner in March 2007 to accept an interview with Deutsche Presse-Agentur said that the company regarded the Asia's largest growth market in the coming years, to 2010, the group's turnover in Asia from the current increase of 2 billion euros to 3.5 billion euros. And China as the most important of Adidas in the Asian market, by 2010, Adidas will achieve a turnover of one billion euros in China. To this end, Adidas will in the next three years, the China of Adidas and Reebok store stores increased to 5000 and 2000. "By the end of 2007, several major sporting goods companies, Li Ning store in the country has more than 5000, but its sales of only 40 million; in the same order Adidas the number of stores, reaching 2 to 2.5 times the Li Ning Company's operating results, the difficulty is not small. "An industry veteran told reporters, Adidas store currently in the country to about 3,000. But taking into account the recent Nike and Adidas products are price trends, the store has basically covered the major cities, in order to achieve 2010 sales of 1 billion euros by increasing the number of second and third tier stores, the situation is not Herbert? Heiner think of as optimistic. But Adidas really in action, and the identity of both worlds revolve around its official Olympic partners. Li female senior manager of Adidas 2008 Olympic project has revealed that Adidas has a brand protection team, mainly with some law enforcement agencies continue to communicate, to protect the interests of the company. For 2008, during the Olympic Games, adidas think there will be a lot of unexpected incidents may occur, so the entire anti-ambush marketing activities, Adidas will be of great intensity. In addition to the daily brand protection team, Adidas will also set up a separate team, in collaboration with the Beijing Organizing Committee of the anti-ambush marketing department, to protect the interests of their own brands. "Before sponsor Olympic Channel, we consulted various parties, including some legal research institutions, including the Olympic Games, our partnership with CCTV contract is guaranteed, but considering the Olympic Channel is the official Olympic Games channel, and CCTV Li Ning company also has long-standing good relations of cooperation, we are also internal communication, sponsorship of the Olympic Channel and may be suspended for three months. "Li Ning Company official said that Li Ning specific consultations are being explored with CCTV , but you can guarantee it is that competitor's trademark, including Adidas, Li Ning will not appear in the standard disappeared during this time, it wil air jordan 11 space jam for sale l not appear in the Olympic host and photographed reporter channel relevant body. The new enclosure movement: Nike existing resources siege cake Li Ning, Nike and Adidas, are aimed at the professional performance of brand objectives. And best embodies the brand sports professional, obviously not obtained Adidas clothing and fourth official Olympic awards, volunteer clothing sponsorship, but the Chinese Olympic delegation 28 national team clothing sponsorship. And now, a NSCC certification, will likely become a new opportunity for each branch of the national team apparel sponsor of the existing pattern of China to re-shuffle. "This is two different things." Director of the State Sports General Administration of Sports Equipment Center Maji Long said. The same time as the Chinese Olympic Committee Marketing Commission director Maji Long, did not answer NSCC certification could lead to change in the situation: after 2009, if the 28 national team apparel sponsor have to re-bid, the existing more than 20 national teams Nike sponsorship rights The reduction, perhaps inevitable. "in the past often have sports teams sponsored in part reflect the product can not meet demand for the use of athletes, can not guarantee their rights and interests." State Sports General Administration related to sports management center, he said, "It is in order to ensure the introduction of NSCC certification sponsor quality products, to fill sponsor supplies no quality control blank future, get NSCC certified companies and organizations are eligible to sponsor Chinese national team at all levels is a general trend. " For the reporter's interview, (China) Co., Ltd. Communications Director China at all levels of the existing resources of the Nike team up to sponsor sports Zhu nearly Qian chose silence. Li Ning Company is also the winner of vested interests. Li Ning sponsored by the Chinese table tennis, gymnastics, diving and shooting four national team, called the Chinese Olympic team's gold medal "Dream Team." This four gold medals "dream team" to win, and more than half the total number of Olympic gold medals the Chinese delegation. Li Ning, a more positive attitude: May 29, the 22nd China International Sporting Goods Show (the "Sporting Goods") is on, Li Ning became the first high-profile announcement of the NSCC certification The sportswear business. As the rapid rise of the domestic sports goods new army, ANTA also eyeing. Anta Brand Management Center Director Xu Yang admits, for Anta, it is not the pick, but to compete rob; now the main sponsor of the domestic CBA, Volleyball and Table Tennis Super League Anta, will not give up any chance of a good sponsor. In comparison, more concerned ANTA basketball, athletics, badminton and tennis fields. According to the aforementioned senior analysts, Nike's sales in the country now should be $ 1 billion to succeed, 7 billion yuan slightly; Adidas has more than 50 billion yuan, about 4 jordan 3 katrina 2018 .35 billion yuan, Li Ning, Anta 3.18 billion Yuan. The four companies belonging to the first army domestic sporting goods, sports redistribution of resources around the 2008 Olympic Games after expiring, the four fight is the main attraction. In fact, the Chinese Olympic Committee, and indeed have to re-adjust each branch in the national team apparel sponsor pattern to maximize the interests and needs. Fair precursors, new commercial emblem of the Chinese Olympic Committee and from 2009 to 2012 the market development plan have been released; and after the Beijing Olympic Games in the great success of market development ripening, the domestic sporting goods consumer market with promotion of national spending power and favored, and grow and rise of Li Ning, Anta and other domestic sporting goods company strength, resource reallocation new "Warring States" era inevitable.& nbsp; & nbsp; & nbsp; receiving awards in the highly anticipated Olympic Since the opening of the Beijing Olympic Games, along with the Chinese Olympic athletes Olympic podium again and again, they are dressed by Adidas Olympic Games, Chinese sports delegation to accept the award service provided has become the focus of attention. August 8, 2008, when the 2008 Beijing Olympic Games, Chinese sports delegation receiving awards first appeared in the Beijing each Adidas sold at retail stores for the average consumer, immediately set off a nationwide frenzy Olympic receiving awards heat. Driven by receiving awards selling, sales Adidas other Beijing Olympics-related merchandise are unprecedented. Chinese characteristics, combined with contemporary Beijing 2008 Olympic Games, Chinese sports delegation to accept the award suits the overall design of gorgeous atmosphere, not only embodies the spirit of Chinese athletes, and highly Chinese characteristics and contemporary. Main colors from the flag of red, yellow and white, with a distinct symbolic meaning; clouds "rising" design pattern, creating a rhythm, there is tension in the visual effects and become the crowning touch. In the production, the receiving awards in all the individual printing, hand-sewn; and in order to get a better visual effect, Adidas make use of costly high-tech digital printing technology to complete receiving awards patterns and colors printing. In the production, the receiving awards in all the individual printing, hand-sewn; and in order to get a better visual effect, Adidas make use of costly high-tech digital printing technology to complete receiving awards patterns and colors printing. "2008 together, nothing is impossible" Chinese sports delegation to accept the award reflects the popularity of the service of people across the country participate in the Olympic great enthusiasm, expressing the Chinese people Chinese Olympic athletes who love and blessings, I hope they are in the arena of the Beijing Olympics Yuezhanyueyong, get more good results, so that the Olympic r jordans on sale online eceiving awards again shine on the Olympic podium. 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Color: White/White-White Style Code: BY4496 Release Date: October 6, 2017 adidas D Rose 8 Color: Black/Gold-White Style Code: CQ1618 Release Date: October 28, 2017 Nike Air Foamposite Pro ??Metallic Gold?? Color: Metallic Gold/Black-Black-White Style Code: 624041-701 Release Date: October 2017 Price: $230 Nike Air More Uptempo PRM ??Wheat?? Color: Flax/Flax-Gum Light Brown Style Code: AA4060-200 Release Date: October 2017 ?Price: $185 November 2017 Sneaker Release Dates adidas Yeezy Wave Runner 700 Color: Solid Grey/Chalk White-Core Black Release Date: August 12, 2017 Release Date: November 1, 2017 (Ship Date) Price: $300 Pharrell x adidas NMD Hu Trail Color: Core Black/Footwear White-Footwear White Style Code: AC7359 Release Date: November 11, 2017 Price: $250 Pharrell x adidas NMD Hu Trail Color: Noble Ink/Bold Yellow-Footwear White Style Code: AC7360 Release Date: November 11, 2017 Price: $250 ?adidas EQT Support 93/17 ??Black Friday?? Color: Core Black/Core Black-Core Black Style Code: BY9512 Release Date: November 24, 2017 Price: $180 Nike Air Max 97 Color: Black/Black-Black Style Code: 918356-002 Release Date: November 2017 Price: $160 adidas NMD R1 Primeknit Color: Sea Crystal/Turquoise-Sea Crystal Style Code: CG3601 Release Date: November 2017 Price: $170 adidas Yeezy Boost 350 V2 Color: Blue Tint/Grey Three-High Resolution Red Style Code: B37571 Release Date: December 2017 Price: $220 adidas Yeezy Boost 350 V2 Color: Semi Frozen Yellow/Raw Steel-Red Style Code: B37572 Release Date: December 2017 Price: $220 Nike WMNS Air Foamposite One ??Shine?? Color: Dark Stucco/Dark Stucco-Black Style Code: AA3963-001 Release Date: Holiday 2017 Price: $230 Nike WMNS Air More Uptempo ??Shine?? Color: Dark Stucco/White-Black Style Code: 917593-001 Release Date: Holiday 2017 Price: $130Air Jordan 10 City Pack message has not stopped, the color from the city learned, including New York, Losangeles, Chicago, Sherlock, Paris, rio. Recently, rumors will have a Shanghai limited color is added to the Air Jordan 10 City Pack. The spy can know the information is very limited, just outside of the shoe embroidered logo, from the spy photos can see the "HAI" blue embroidered words, and shoes with suspected black as the main color. At present, about 10 City Air Jordan Pack Shanghai limited, there is no relevant official information. You may wish to lock our follow-up reports!Speaking of street Puma is the originator, the new generation from NYC also need to help him! 2017-08-07 11:49:07 recently, the "NYC Dove" Staple Puma jointly launched a new joint project, Staple x PUMA "NATVRAL", from the perspective of footwear design, color matching is Staple standard, but also includes Puma four headed shoes Blaze, Puma Tsugi Puma Tsugi Shinsei, Puma Ignite, Limitless Puma Suede Ignite. Unfortunately, the official has not yet released the information, interested friends, please continue to pay attention to our reports. band play new tricks Adidas NEMEZIZ TANGO 17+ 360AGILITY "Triple Black" 2017-07-04 16:00:09 recently, Adidas announced that we have a mixed NEMEZIZ TANGO 17+ shoes Adidas 360AGILITY "Triple Black", the TORSIONTAPES and AGILITYKNIT had followed the innovation of science and technology to create the perfect package double foot and foot, followed by TPU and UltraBOOST in the bottom bracket mix, black shoes through the whole body. It is reported that the dual Adidas NEMEZIZ TANGO 17+ 360AGILITY "Triple Black" will be on shelves in July 6th, priced at $200 U.S. dollars. McDonald's high school league, Kobe in the high school all star game performance stunning the audience, he will enter the NBA paved the way to commemorate this history, especially for the Nike launched a dual McDonalds All-American version of the hyperdunk, the shoe body color using the McDonald's all star game iconic black / red / yellow / blue color, in addition to Kobe logo and toe medial embroidered Kobe high number "tongue 33", was printed by the French fries insoles consisting of the word "All-American" and the just do it slogan download (32.77 KB) download (31.81 KB) Download (37.18 KB)Update 2008-8-14-- Air + Nike Japanese brands & eacute; DIFICE with Adidas originals teamed up to create a provided with a magic paste bandage Stan Smith co branded version, the single and double color shoes using parsimony senior white leather and the same color soles, keep the shoes classic aesthetics, and tongue of the touch of the Royal Blue brand identity is for the whole shoe graces many. É DIFICE x adidas Originals Stan Smith CF will be landing in October defined the shop, the price is $15000 yen. Source: SHOESMASTERNike Basketball 2016 BHM Black Moon Series officially released 2016-01-13 14:35:47 in front of these four pairs of shoes, you must have seen on the network one by one, good, these four pairs of shoes is Nike Basketball launched a new black moon series. The series includes: Nike LeBron 13, Nike Kobe 11, Nike 8 and Nike Kyrie 2; KD four pairs of shoes, the black color may also use although signs of the black and white color, but this year is to add folk graphic elements of black people lining, gorgeous rich colors and black background for the formation of strong in contrast, a very nice level. The four pairs of shoes in January 18th unified sale, interested friends may wish to pay attention to it. (of shoes: name, item number, price) Nike LeBron 13 "BHM" 828377-910 $220 Nike Kobe 11 "BHM" 822522-914 $220 Nike KD 8 "BHM" 824420-090 $200 Nike Kyrie 2 "BHM" 828375-099 $120 Nike Kobe 10 "Emerald City" 2015-09-28 14:28:33's upcoming Seahawks salute the Nike Kobe 10 "Emerald City" is NFL the Seahawks for design inspiration, the classic blue and green dress will be the soul of the Seahawks reproduction, to know that in the NBA League superstar has a majority are fans of NFL, even Kobe is no exception, presumably this is Kobe in his shoes the way to Seahawks honor yourself, the collocation of color makes the whole shoes highlights the strong sense of movement and speed, it is also in line with Kobe's taste. The shoes will be officially on sale in October 3rd number: 705317-40〉